Reading, Listening and Being in Control

One of the greatest challenges for today’s business person is keeping up with the information you need to know. There

Cover of "Kindle Wireless Reading Device,...

Cover via Amazon

are thousands of new articles to read and listen to published every hour of the day.

And as a business owner, you need to decide what to do with this information.

Understand the Danger of the Closed Mind

Think of the big book stores. They believed that people would always buy books and despite seeing the rise of Amazon and Ebooks, they believed that people would always like to browse book shelves and leaf through books. And some people still do but….the majority of people now access their reading materials on-line.

The big book chains have closed

Or think of Kodak. A company with a history of supporting the film industry and photos. Their business was built for the non-digital picture world and even with several incredible digital cameras, they still struggled to survive.

Kodak is gone after 125 years

Do you remember sitting down to your morning newspaper and drinking your coffee while you leafed through the pages to find out what was happening in the world or to your favourite sports team. Are you still doing so? Or do you now read the news online while you sip your coffee. Is your favourite newspaper still in print?

Many newspapers and magazines have closed their doors or sold out to others

As a business person, you need to keep informed.

You need to find the trends.
You need to see where the new niches are.

You need information to make decisions but the key is to make decisions.

Refusing to make a decision and act on information can be costly. Making the wrong decision can be costly.

Oh dear, what are you to do?

As with anything in life, only hindsight gives you close to perfect vision but there are no crystal balls. When you make a decision, you change your future.

When you refuse to make a decision you change your future.

You can only do your best. You can only keep your word. And whatever happens, you can only deal with what happens.

Today, make a decision. Check your information first but reduce your overwhelm by limiting you research time. And what you commit to, commit with your whole heart. Commit and never regret but measure and tweak and stay informed.

You need to stay in control. And control requires information. Make a choice – read, listen and keep control on your time, money and course of action.

What are you reading and listening to today?

What are you controlling today?

Let me know in the comments box below.

To your success